Welcome to the weekly Eventelligence Report! Ungerboeck is always on the hunt for industry insights, facts, stats, quotes and whatever else we come across that might be useful, and it would be such a waste for us to keep it all to ourselves! Here’s our pick of what’s hot this week. Enjoy!
Check these stats
Millennial meeting planners are 50% more likely than older generations to use social media and blogs when they evaluate venues. PCMA
“If you ask the right questions, you’ll likely find stories in your data that you can ultimately pitch to the media. You’ll also likely gain insights that will help your organization better understand its work and impact." –Peter Panepento, Public Relations Expert
“I think of an event as experience and experiences are really, at their heart, stories that you live within. We always start with a story: how are people going to feel when they get there and how do we want to make them feel while they’re there? How do we want to change them and how do we want them to feel when they leave? That’s a narrative; it’s a journey. …We try to bring that to life with the event and use the tools of hospitality.” –Bronson van Wyck, Co-Founder, Van Wyck & Van Wyck
Great reads for event organizers
Are you Ignoring Half of Your Audience? Event Planning for Introverts
By Cathy Key, Event Manager Blog
A post after my own heart! Since somewhere around half of your attendees are naturally inclined to get lost (or run away screaming) in a crowd, knowing how to plan for a quieter personality type could give your events an edge. Find out where to start to get introverts on board!
6 Unorthodox Approaches to Engaging Attendees
By Chris Ballman, MeetingsNet
Things feeling a bit stale? Put some pep back in your attendees’ step with these unusual tips to help you shake things up!
5 Must-Do’s for Your Conference Speakers
By Christina Smith, Event Manager Blog
These days, the final slide with the question mark on it doesn’t cut it when it comes to speaker engagement with attendees. Find out what the new expectations for interaction are for speakers before, during and after the event.
How Sleep Affects Attendee Engagement
By Molly Brennan, PCMA
You’re not the only one who can barely keep your eyes open in the midst of an event! Your attendees are sleep-deprived too and it’s putting a dent in their ability to engage and interact. See what you can do to rouse the masses!
Great reads for venue managers
Developing Communications Training for Event Day Personnel
By Paul Turner, IAVM
Your mission (should you choose to accept it) is to prepare a transient labor force with a variety of skill and experience levels to execute a uniformly excellent standard of customer service. A tall order, indeed. Here’s a plan to help you get the job done!
3 Simple Facts About The Future Of Venue Sourcing
By David McMillin, PCMA
Even if you’re a little sick of everything “Millennial,” you’ll still want to keep tabs on how their preferences and practices are going to change the dynamic between you and your clients in the very near future. Here’s a few things to keep in mind.
10 Venue Security Tips for Planners
By Matt Swenson, Collaborate
True, you’re not the target audience for this article, but there’s mega value in knowing the security concerns of your clients, right? Take the opportunity to see what you can do to get ahead of the issues!
Pump Up Your Sales Pipeline with Purpose-Built CRM
By Silke Hoersch, Ungerboeck Software International
Will the venue manager who couldn’t use a hand building up their sales pipeline please stand up? No takers? In that case, check out this post on an event technology that can lighten the load in your business development department.