Welcome to the weekly Eventelligence Report! Ungerboeck is always on the hunt for industry insights, facts, stats, quotes and whatever else we come across that might be useful, and it would be such a waste for us to keep it all to ourselves! Here’s our pick of what’s hot this week. Enjoy!
CHECK THESE STATS
The trade show industry sees a 3.7% Q4 and full-year uptick for 2015. Boosting an additional 1.8% point increase from 2014. TSNN
The CRM market is predicted to be a $36 billion dollar industry by 2017.
More than half of users adopted a CRM within their company’s first five years in business.
CRM software had the biggest impact on customer retention rates and customer satisfaction. Capterra Research on CRM
"Identify your problems, but give your power and energy to solutions." -Tony Robbins
"If I quit now, I will be back to where I started. And when I started, I was desperately wishing to be where I am now." – Unknown
GREAT READS FOR EVENT ORGANIZERS
Snapchat Will Now Let You Create Custom Filters for Events
By Karissa Bell, Mashable
Geofilters have been available in Snapchat for some time now, but they are now offering custom filters that can be tied to events. Based on a specific location, which can range from 20,000 sq feet to 5 million sq feet, there is now the ability to utilize Snapchat within an events space.
Why the Element of Surprise is Essential to Attendee Engagement
By David McMillin, PCMA
The majority of trade shows and meetings have a set itinerary to pack in as much information into the time presented, adding an element of surprise will round out the attendees experience.
How to Take Your Meeting from Mind-less to Mind-ful
By Jenny Stanfield, Event MB
The concept of mindfulness has been tossed around quite frequently in the past couple of weeks. By focusing what is important to the attendees, instead of overloading programs, they will come away from the event with much more.
Las Vegas’ Unconventional New Meetings Pitch Takes a Chance on Startups
By Greg Oates, Skift
A look at how a video series and a start-up took CES 2016 and created a documentary that’s honest and insightful. Viewers get an authentic look at the challenges and successes that take place at conference (from the audience’s perspective).
GREAT READS FOR VENUE MANAGERS
Safety and Security On Stage
By Jason Judy, IAVM
Venue managers have one major thing in common, they want the events hosted in their facilities to be safe (and fun, of course), this conversation with members of Super Bowl 50’s staff brought their experiences and found three ways to improve your venue safety and security.
Digital Lens: What Makes a Stadium Smart?
By James Sharman, IntechnologyWifi
It doesn’t take long for a stadium to become outdated; be it the architecture style or the struggle to evolve with emerging technologies it seems stadiums are constantly being revamped or rebuilt. Here’s a look at how to make your stadium smart and keep ahead of the trends.
Here’s a Musical Tablecloth
By Jason Hensel, IAVM
When dinner conversation comes to a lull, why not take that time to create music? An interesting video on the concept of tablecloths that product music with human touch. Is this something events would want to see in your venue?
4 Ways Venues are Delivering Exhibitor Services
By Daren Ungerboeck, Ungerboeck Software International
There are four primary models of how services are offered within a venue. What really makes the difference is how you want your customers to perceive the delivery of those services. In some cases, the model you may find yourself in was without intent. Here’s a look that may make you reconsider.