For brick and mortar companies, software purchases make up the second largest capital expenditure that the company will assume. In today’s world, software applications run businesses. As such, these decisions are critical to the success.

Let’s face it, there are countless entities involved in planning and executing an event. It all starts with a vision, on how you want the event to go, along with your goals and objectives. From here there will be discussions around budget and possib...

It's that time of the year again (yes, holiday season, but no, we're not talking about the three-course-meal you are preparing for Christmas now), when bloggers around the globe sit down to write a blog to let the world know about their personal hig...

In part 1 of this blog series, Holger Friesz wrote about the impact of digitization on the venue and event industry. While attending the 11th AIPC Facility Operations Summit in Barcelona, it occurred to me that a lot of the challenges around venue o...

What does “staying ahead of future industry trends” mean? What kind of investments should venues envision to prepare for the future? What benefits do you expect from the investment in digitalization? These and many other questions were discussed at ...

When you’re an event coordinator for a higher education institution, you’ve got a host of unique issues that you face daily. Not only are you dealing with the common time constraints and last-minute changes familiar to event organizers abroad, there...

Out with the Old People get stuck in the processes of using spreadsheets and Word docs to try to piece together projects, people, and data. Paper trails that have to be followed. Information gets lost in translation. Data has to be entered into mult...

If you happen to be one of a handful of show organizers whose events sell-out with little or no effort year after year, congratulations! However, for the rest of us, achieving sales goals requires significant effort. There’s been much written about ...

In 2016, we used data from the 2015 TSNN Top 250 to examine “What Is Market Share and What Does this KPI Mean to Convention Centers?” The following is a refreshed look at that post with new data.

Of the many skills required to manage a venue, “magic” should be pretty high on the list. As a venue manager, not only are you tasked with the routine business of booking events, managing staff and overseeing daily operations, it is also your job to...

IMEX Frankfurt 2018 Preview The Imex is just a few days away and the Ungerboeck team is excited to return to Frankfurt. This is our 15th consecutive year exhibiting at Imex and we are thrilled to once again be part of one of the leading exhibitions ...

CEBIT 2018: New event format for technology trends (11-15 June Hanover) In recent years, CeBIT has repeatedly suffered from negative criticism. With a bold step, the CeBIT format was modernized and adapted to new target groups. I was curious to see

Which type of participant are you? The more conferences and congress you have attended, the better you know the feeling after events. Either You were very inspired and you were bubbling over with ideas You were completely unsatisfied, because you co...

Change Management: 6 steps to success It is pretty safe to assume that you have encountered a significant change at least once in your career – whether in context of your company’s digitization strategy; because of increasing complaints from your em...

How To Reach The New Generation Of Visitors And Exhibitors With Purpose And Experiences We see a generation of young people that has grown up with advanced technology: a generation with a different mindset and therefore different expectations toward...

Optimizing the Customer Journey: better convention and trade fair experiences Whether congress, trade fair or concert, in the end the success of your event is related to the satisfaction of attendees. Satisfied customers are an important component f...

Change management is not a task to tick off, it is part of corporate culture – this is how to get there. Digital corporate culture leads to higher profits and happier employees - this is the main finding of a German study “Culture first! Learning fr...