Resource Index

Insights

Article

3 Min Read

Delegate to Dominate

Delegate to Dominate Raise your hand if you have a hard time delegating tasks and responsibilities. If you’re anything like me or the many performing arts pros I speak with regularly, your hand is in the air. As you might expect, we’re hardly alone ...

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Article

5 Min Read

How Behind-the-Scenes Technology Shapes the Exhibition Life Cycle [Part 1: Before]

How Behind-the-Scenes Technology Shapes the Exhibition Life Cycle [Part 1: Before] Event organizers bring like-minded people together to create invaluable, lasting relationships, and with the prevalence of digital communication channels, connection ...

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Article

6 Min Read

The Customer Journey at Exhibitions: 4 Steps to Engage Trade Show Visitors

Compared to e-business, the event industry has been slightly hesitant when it comes to analyzing the customer journey at trade shows. How can event organizers optimize individual touch points

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Article

4 Min Read

Translating Terminology

TRANSLATING TERMINOLOGY I feel like it was just yesterday that I was a server at a restaurant, running around like crazy, feeling that rush of adrenaline knowing I had more to do than likely physically possible. And every time I go to a busy bar or ...

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Article

4 Min Read

The Event Sponsorship Revolution: Winning & Retaining Sponsors

The Event Sponsorship Revolution: Winning & Retaining Sponsors Selling event sponsorships is a tough business. Companies spend thousands (and millions) of pounds, dollars, Euros, etc. to sponsor an event . Given these large investments, the idea of ...

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Article

8 Min Read

The New Era of Event Professionals

The New Era of Event Professionals Humans are social beings and best communicate when meeting face-to-face. Remember: kings and monarchs met face-to-face to better come to conclusions or compromises. Event planning is a profession with roots in anci...

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Article

4 Min Read

Video Content for #Eventprofs

Video Content for #Eventprofs Since the advent of smartphones, the days of relying solely on professionals to record and capture an event has passed. Videographers and photographers aren’t always compatible with an event professional’s budget or the...

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Article

5 Min Read

What Does It Take to Host a Successful Conference?

What Does It Take to Host a Successful Conference? As a software solution provider for the events industry, I’m sure you can imagine the pressure involved in planning and hosting an event for people who actually do it for a living! And yet, here we ...

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Article

3 Min Read

What Brexit Really Means for the UK’s Events Industry

What Brexit Really Means for the UK’s Events Industry It seems a long time away, but the vote is clear: Brexit is here, it is real, and we have to live with it. How do UK event professionals feel about the referendum? And what does Brexit really mea...

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Article

5 Min Read

Capturing the Right Event Photographer

Capturing the Right Event Photographer As an event professional, there is more than enough on your plate and worrying about how the event is being captured shouldn’t be one of them. There is so many elements involved with preparing and running a suc...

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Article

9 Min Read

Un-Conferences: Participant-Driven Events

Unconferences: How Participant-Driven Events Increase Engagement & Knowledge Sharing Dull, dated, and boring are frequently stigmas about conferences. People generally think that they show up listen to an opening speech, go through the motions of pr...

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Article

10 Min Read

Create an Incredible Experience with the Right Event Technology

Create an Incredible Experience with the Right Event Technology The sheer amount of advancements that we achieve in technology on a daily basis can be overwhelming. It is difficult to keep up with the trends but it can be even more difficult to weed...

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Article

5 Min Read

Software Decision: Infrastructure

Software Decision: Infrastructure In Part 1 of this article, we looked at the background of the decision on purchasing best of breed versus an integrated solution. In Part 2 of this article, we will take a look at the infrastructure decisions that ...

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Article

3 Min Read

3 Benefits of Cloud Computing for Event Management Professionals

3 Benefits of Cloud Computing for Event Management Professionals It’s no news to you that event professionals have stressful jobs, right? But how much do you know about cloud computing and the way it can minimise stress in event managers’ lives? The...

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Article

8 Min Read

Event Industry Unification and Advocacy

Event Industry Unification and Advocacy We live in a competitive world. Everything is a competition; just look at the world of competitive eating, cooking, dancing, etc. I think it’s fair to say we’ve all glanced at the Guinness Book of World Record...

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Article

10 Min Read

Monitoring and Tracking Attendees: New Methods

Monitoring and Tracking Attendees: New Methods It is easy to think that once event attendees are through the doors and checked-in, they are out of sight and out of mind, right? Well, we know this isn’t true just as much as you do. As an event planne...

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Article

9 Min Read

Evaluating Market Share as a KPI

What Is Market Share and What Does this KPI Mean to Convention Centers?

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Article

4 Min Read

Software Decision: Best of Breed vs Integrated Solution

Software Decision:Best of Breed versus Integrated Solution (Part 1 of 3) Upon initiating a search for software solutions to manage business activities, decision-makers immediately encounter a decision point. Should they go with a “Best of Breed” pr...