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Industry Experts
Article
3 Min Read

Meet Trina Fox, Conference Center Industry Expert

How long have you worked in the industry?

Over 15 years in the hospitality and convention industry in various Operational and Sales Leadership Roles.

What are you most excited or passionate about?

I am passionate about making new partners and establishing strong relationships for our company. One of my main goals is helping new customers by creating a more strategic workflow through our software. After walking in the customer’s shoes…it is hard to hear about some of the systems that our prospective customers have in place, and how much extra work they are having to do. Knowing that, we can play a small role in introducing them to our event management software and I really enjoy the opportunity to collaborate and be consultative in the process of consideration.

What have been the lessons you’ve learned in the events industry?

How be present and listen, how to cherish partnerships and relationships, how to or not to treat the people that support you.

What relationships have meant the most to you over your career?

I feel like I have valued all the relationships I’ve formed in my career because from each person you meet you can learn so much whether they know you are watching or not.

What are 3 words to describe Ungerboeck?

Supportive, Motivating and Innovative.

What’s on your Wish List for the next 10 years at Ungerboeck?

Continued growth and technology advances that happen by continuing to listen to industry trends and existing customers

When you think of the future of the events industry, what do you think will be the “next thing” we will all be talking about?

All about mobile being this incredible communication tool in real time!! Such an exciting time!!

What advice would you have for someone going into the events industry?

Be a sponge, learn everything you can from our customers, how they do business, and be able to have multi-faceted views or see things from different perspectives before you offer solutions.

What’s one thing most people don’t know about you?

I am a crazy, Elite Obstacle Course Racer….so I train hard by running, ninja and strength training and was able to qualify and will be competing as a US Athlete in the 2020 Obstacle Course Racing World Championships in Vermont!

If your life had a theme song, what would it be?

White Flag: https://go.ungerboeck.com/TrinasSong

McLaughlin, Sarah Grace, a.k.a Briggs, Bishop (2018). White Flag. On Church of Scars [CD, Digital Download, Streaming, Vinyl]. Los Angeles: Island Records

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