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Troyes La Champagne Events Joins the Ungerboeck Community

Karlsruhe, Germany – June 23, 2020

Only 1h30 from Paris and at the crossroads of the main European routes, Troyes, a popular place for commercial exchange since the time of the great Champagne Fairs, has been able to base its prosperity on its strategic geographical location. With its half-timbered houses, the listed historic center, in the shape of a Champagne cork, offers the perfect setting for all MICE events.

Ungerboeck is proud to announce that Troyes La Champagne Events, a Convention Bureau bringing together the three main congress venues in a customer-oriented approach, will implement Ungerboeck’s cloud-based platform. Among the key objectives of the project are the mutualization of venue marketing and the optimized coordination between the Convention Bureau and the three venues: the conference center “Centre de Congrès de l'Aube”, the cultural complex “Espace Argence”, and the exhibition center “Le Cube - Troyes Champagne Expo”.

Cécile Lupo, Sales Manager at Troyes La Champagne Events, is excited about the cooperation: “The implementation of Ungerboeck's management tool will enable us to be even more responsive thanks to the provision of real-time information on available spaces, to streamline the customer journey and thus to maximize our role as facilitator and supporter of event organizers. It is fully in line with our continuous improvement approach in the context of our ISO 20121 certification for responsible event management. We are convinced that this tool will lead to an optimization of our service quality and an improved risk management.”

The Ungerboeck team is just as delighted to be working with Troyes La Champagne Events: “Not only will Ungerboeck’s event platform help the team at Troyes La Champagne Events to unify processes and activities across the organization, it will, among many other things, provide them with streamlined workflows, thus improving their overall operational efficiency,” said Naji Zenati, Executive Director Customer Success, EMEA, at Ungerboeck.


Troyes La Champagne Events is the territorial brand that coordinates the Convention Bureau, in charge of promoting Troyes as a destination as well as all the MICE partners, and the three major event venues : the conference center “Centre de Congrès de l'Aube”, the exhibition center “Le Cube - Troyes Champagne Expo”, and the cultural complex “Espace Argence”. The dedicated teams support event planners in the organization of all their events in Troyes and the region “Aube en Champagne”.

One of the main assets of this MICE destination is the location of the three venues in the heart of the city and the immediate proximity of hotels and points of interest, all within walking distance. The “Centre de Congrès de l'Aube”, a flexible and innovative establishment, offers 1,000 m² of modular space. 10 fully equipped meeting rooms with natural light and a catering area for up to 1,000 people are also available. The 3,500 m² cultural complex “Espace Argence”, former imperial high school and later train station of Troyes, offers a 100-seat amphitheater and a 1,600 m² modular auditorium. It is the perfect venue for concerts, shows, congresses, forums, exhibitions and large-scale receptions. Constructed in the 60s, given a new look in the 80s, then completely renovated in 2009, the exhibition center “Le Cube – Troyes Champagne Expo” is a modern and extremely versatile building. This event site offers a total floor space of 20,000 m² including a covered surface of 8,373 m². Thanks to its fully modular spaces, this unique venue in Troyes is perfectly suited to hosting events from 200 to more than 5,900 people. Further information can be found here: https://www.congres-champagne.com/


Ungerboeck delivers world-leading event and venue management technology that empowers over 50,000 users in more than 50 countries. For more than 30 years, Ungerboeck has been the leader in providing software to the events industry, driving innovation and helping organisations adapt to the emerging trends in events. The organisation’s signature platform is available in six languages. Ungerboeck proudly supports its worldwide client base from its global headquarters in the United States with regional presences in Germany, France, Mexico, England, Australia, and China.